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Public Service Announcement: Up Front Apology If I Come Off Sounding Negative – I Promise To End With A Positive
FORGET BUSINESS PLANS PERIOD!
99.99% percent of the time, it’ll never add value to your business
Or add dollars to your bank account
Which BTW is the real reason you want to do one, right?
Business plans are my rant…
DON’T DO IT!
It’ll suck the life out of yah small enterprise
A massive waste of time, energy an’ whats more… it’s mind numbingly boring… I’d rather watch snot dry
20 something Y.O. me tried it once (or was I 30ish…?)
Why…
Because a bank manager wanted me to
Well intentioned I’m sure
BUT
Had they ever done one before?
A real one I mean
Not some hypothetical business plans done for their uni degree
I DOUBT IT
So why ask me to do one?
Well as I recall they had “a programme”
Stored on a flash new gizmo called a CDRom
(Yeah I’m that old)
It was meant, no doubt to add some extra form of value
But I suspect it was just another box ticked
By a lovely lady who was doing her job
(No offence to bank managers)
IN REALITY
For a small, growing business – full-blown business plans were pointless
What I needed more than anything was this…
A simple, well-structured plan to “work on my business… not in it”
A plan so simple, yet so cunning
It focused me on results
Not writing the plan itself
Luckily
One day I stumbled on just such a plan
The simplest business plan ever
And I want to make it free to all
It included just FIVE THINGS
Five simple things based on one simple question
Here’s that question
Write this down
Stick it on your wall…
The wall closest to your desk
This is where the Gold is
Here it is
Ask yourself
“What Are The Top Five Things I Need To Do This Quarter To Work On My Business Not In It?”
That’s it
Simple!
It won’t take you hours
It won’t distract you
And it certainly won’t waste your talent
Now, all you have to do is write it down – THEN DO IT
Do those Top Five Things
NOTE: For the overachiever, I’ll give you this too
Once you’ve written down your Top Five Things
You can write “Five More Things To Exceed The Plan”
WARNING: Things can come undone
Plans don’t work unless you work them
You have to be accountable to it
If you’re not focused, it won’t work
SO
Here’s where I give you a pot to put your gold in
When I first wrote my plan
My Top Five Things
I had a mentor to keep me on track
To critique my performance
Someone I paid to “make me better”
They were my “pot” for my “gold”
A bloody big pot they were at that
Always keeping me on track
Toward making my business better
SUGGESTION…
Get yourself a mentor
To hold you to your plan
And once that plans done
They’ll make you write a new plan
To keep pushing you forward
Yes, I mentor some people
I’m not suggesting I be your mentor
What I will suggest is maybe I could be your mentor
If you like me… and… I like you that is
(Trust me, mentoring never works if there’s no mutual respect)
HERE’s AN OFFER
Let’s just talk
Let’s see if I can help you
(If I can’t help, I’ll tell you pretty quick)
Having a chat – costs nothing
All we’ll look for is a big pot for you to put your gold in
Let’s call it a Top Five Things Plan Review
We’ll do it online – in my private meeting room
You can book your Top Five Thing Plan Review HERE
I’ll even send you my personal template
The same one me and all my clients use for our plans
When you book in that is
Looking forward to meeting you soon
Matt
BTW If we do like each other, I might even throw in a High-Level Strategy Planning Session for yah!
Book NOW and we’ll talk soon…


